JUICE BOX FOR JAVA JUICE
SHOP REFURBISHMENT
THE BRIEF
Juice Box engaged Discus to assist with a refurbishment of Java Juice’s Murray Street store.
The brief was to deliver a range of cost effective signage solutions that showcased Java Juice’s new branding and provided longevity in the high-traffic store.
WHAT WE DELIVERED
We worked with Juice Box to deliver an appealing store frontage. We wrapped a 3 metre pillar and utilised the frame of an existing hanging sign as the brand centrepiece where we wrapped it and applied acrylics.
Within the store we produced a feature wall graphic that required delivering a solution to overcome the unprepared brick wall surface. We did this by utilising large ACM panels as a cost effective method that created a seamless finish.
Green foliage featured throughout the store including the face of the counter. Using stand-offs we applied the Java Juice branding in acrylics over the foliage.
We applied self-adhesive vinyl to ACM panels to create a large menu board set-off from the ceiling and displayed behind the counter.
All major installation work was conducted outside retail hours to minimise impact on trade.
THE RESULT
The outcome is a fresh and revitalised Java Juice Murray Street store that showcases the brand through a range of clever signage solutions.
