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JUICE BOX FOR JAVA JUICE

SHOP REFURBISHMENT


THE BRIEF

Juice Box engaged Discus to assist with a refurbishment of Java Juice’s Murray Street store.

The brief was to deliver a range of cost effective signage solutions that showcased Java Juice’s new branding and provided longevity in the high-traffic store.

WHAT WE DELIVERED

We worked with Juice Box to deliver an appealing store frontage. We wrapped a 3 metre pillar and utilised the frame of an existing hanging sign as the brand centrepiece where we wrapped it and applied acrylics.

Within the store we produced a feature wall graphic that required delivering a solution to overcome the unprepared brick wall surface. We did this by utilising large ACM panels as a cost effective method that created a seamless finish.

Green foliage featured throughout the store including the face of the counter. Using stand-offs we applied the Java Juice branding in acrylics over the foliage.

We applied self-adhesive vinyl to ACM panels to create a large menu board set-off from the ceiling and displayed behind the counter.

All major installation work was conducted outside retail hours to minimise impact on trade.

THE RESULT

The outcome is a fresh and revitalised Java Juice Murray Street store that showcases the brand through a range of clever signage solutions.